SEO is a better investment than other forms of digital marketing services in Jacksonville
SEO is typically less expensive and offers a higher ROI than alternate online and offline forms of marketing. Pay-per-click online ad campaigns can cost a business owner $.50, $2, $10, or even $100 per person clicking on the ad (very industry-dependent). TV and Radio commercials in the Jacksonville market can cost thousands and tens of thousands of dollars to create and then run.
There are times when these types of marketing campaigns make a lot of sense and return a sufficient ROI. However, we recommend using SEO in Jacksonville as the foundation that ties all of your other marketing tactics together.
Implementing up-to-date and effective search engine optimization is going to bring your website to the top of the search results getting your Duval business seen by your target market.
Once accomplishing this, you will have a steady stream of leads coming into your business allowing you more freedom and breathing room to then pursue additional forms of marketing and advertising.
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SEO stands for search engine optimization and is the process of optimizing your website and content to help it rank higher in search engine results pages (SERPs) like Google, Bing, and Yahoo.
The goal of search engine optimization is to get your website to rank #1 in the search results for your target market’s search terms. Ranking #1 for your target market’s keywords – and the search terms they use in Google – is typically the best way to attract more clients to your Jacksonville business.
In today’s world, the first place people go to find a local Jacksonville business is a search engine like Google, Yahoo, or Bing. If your business is not found on page one of the search results (SERP), you will lose out on a lot of valuable leads.
This is one of the reasons we recommend using search engine optimization as the foundation of your online marketing plan.
By choosing to implement search engine optimization in Jacksonville, you are choosing to promote your Jacksonville business without having to pay to “advertise” your business. This is why we believe it’s such a valuable component of your online marketing mix.
The idea behind search engine optimization is that the more work you do to optimize your website, the higher it will rank in the search results. The higher you rank in the search results, the more people will visit your website. The more people visit your website, the more leads you will get and the more conversions you will make. Ultimately, the more revenue you’ll generate.
Sound simple? It is.
Search engine optimization in Jacksonville is all about getting your business found.
It is the best form of marketing.
The reason is simple.
SEO is as relevant today as it has ever been. In fact, SEO is growing exponentially with more businesses and people using the Internet than ever before.
While there are many other forms of digital marketing available to businesses in Jacksonville, SEO is still the most cost-effective form of digital marketing available.
SEO will never be a “set it and forget it” form of marketing. It is a process that needs to be continually improved upon to ensure your website is optimized to rank higher in the search engines.
Online ads like Google Adwords, Bing Ads, and Facebook Ads are a great complement to SEO. Online ads are typically less expensive than other forms of marketing and can easily be targeted to very specific audiences.
However, online ads are not as evergreen as organic SEO and can use up your advertising budget very quickly. Especially if you’re in a competitive industry. PPC (pay per click) ads can cost anywhere from $1 to over $100 per click on your ad. So if you’re going to be using online ads, it’s critical to have your online sales funnel in place to make the most of your ads. Otherwise, you will ultimately lose money with them.
Additionally, with SEO there is typically more mileage on a specific website. If you are spending money on ads, those ads are typically being seen by a group of people that you believe will be interested in your products and services, but without extensive testing, it can be difficult to determine whether you’re targeting the right audience or not.
With SEO, your website is reached via prospects who are already searching for your type of business. Not only are they the right audience, but they’re also ready to buy.
When you invest in search engine optimization you’re investing in a long-term solution of getting found.
Search engine optimization in Jacksonville is a strategy that can’t be beaten. Top businesses throughout Jacksonville are using SEO to generate leads and increase their profits.
These companies are spending millions in online marketing by creating an incredible online presence that attracts customers to their business.
By doing the same, you can become a leader in your industry and attract customers from all over the world to your local business.
Social media is still another great compliment to your SEO efforts.
Social media is free and has the ability to push your website to a large audience quickly. Another advantage of social media is that it allows your business to interact with prospects in a more personal way.
If you’re using social media correctly, you can promote your website and increase website traffic. However, social media alone will not bring your business the same amount of leads from your target audience that SEO can.
When prospects are using social media, they’re in a passive scrolling mode. They’re looking to connect, be entertained, or pass time, but not typically actively looking to purchase something.
When those same prospects are searching for a business on Google, they’re in a buying mode. They’re looking for the right business to fulfill their need.
You can do SEO yourself, but we don’t recommend it. It requires a lot of knowledge in order to rank on page one of Google for your desired search term. It is also very time-consuming and can end up costing more in the long run.
Most businesses don’t have the time or knowledge to do their SEO correctly. It requires a lot of ongoing maintenance and keeping up with what the search engines are doing which is why most business owners choose to hire an SEO professional to handle their search engine marketing for them.
A skilled Jacksonville SEO agency will have highly qualified employees who are experts at search engine optimization. They understand how search engines work and how to get your website to rank on the first page for your targeted search terms.
Jacksonville SEO experts typically cost more than entry-level SEOs.
Just because a company charges more doesn’t mean they’re better though. We charge less than some of the competition in Jacksonville, and still typically outrank them.
Sometimes it is worth spending a little extra money on a company that will get your website to rank for your desired search terms and bring qualified leads to your business.
An effective SEO campaign typically starts seeing results within 6 months. However, SEO efforts are a long-term commitment and some search phrases can take much longer.
Here are some of the factors that can affect the time it takes to rank for a specific search phrase.
Your website’s ranking in the search engines is a great indicator of whether your SEO efforts are working.
The higher your website ranks for your desired search terms, the more you’re going to see an increase in qualified potential customers and ultimately sales.
Another good indicator that your SEO efforts are working is the number of free organic leads coming into your business. You should also see more leads from your PPC campaigns if you are using them.
We are a Jacksonville SEO company. We have a team of SEO professionals who are highly trained and skilled in the art of search engine optimization.
We use the latest SEO techniques, incorporating AI technology, to ensure your website will rank for your target market’s search terms.
Our digital marketing agency makes available a wide variety of SEO services in Jacksonville to each client. Some of these services include:
When most people think of search engine optimization or SEO, they think of the standard practice of optimizing your website for search engines. However, SEO in Jacksonville, or any other city, can take on a different meaning.
When we talk about SEO, we are referring to standard SEO practices.
When we talk about local SEO, like Jacksonville SEO, we are referring to optimizing your website for a specific city.
For example, we can help you get your Jacksonville business to rank #1 in Google for “pest control in Jacksonville”, “plumbers in Jacksonville”, or “locksmith in Jacksonville”.
There are many different SEO practices and different SEO strategies for different industries and niches. Below are a few local SEO best practices that are tried and true.
The reason you need a well-designed SEO strategy is simple: people are using search engines more than ever before to find local businesses like yours. Google specifically has over 300 million users per month in the US – that’s a lot of people.
It’s important to have a Jacksonville SEO Company on your side since search engines are designed to favor websites that are properly optimized to rank high in their search results.
Search engines like Google want their users to have access to the most relevant and useful content possible. If your website is properly optimized to rank higher in search results, your business will be more authentic, reputable and reputable.
The best Jacksonville SEO Company should be able to:
The best way to increase your Jacksonville, Florida business’ success is to invest in a comprehensive search engine optimization strategy.
Online marketing can be a very expensive endeavor, so it is important to choose a SEO service that will get you the best results for the right amount of money.
SEO is typically one of the most cost-effective forms of online marketing available.
SEO is not a form of mass marketing.
It takes a lot of time, research and effort to apply SEO tactics correctly, but the end result is well worth the investment.
At Decrypted SEO Agency Jacksonville, our SEO firm has developed advanced AI (artificial intelligence) systems to help aid in ranking in Google.
Google’s search algorithm takes into consideration over 200 ranking factors before positioning your website, but not all of these are equally affecting you. If you try to optimize your website for every single one uniformly, you’ll be wasting resources and time.
Our AI systems decrypt your positioning to know which of the ranking factors needs to be optimized to increase your website’s position.
If you’d like to learn more about increasing your website’s visibility, leads, and conversion, request your complimentary SEO website analysis today.
Decrypted SEO Agency Jacksonville
1515 Prudential Dr Building 600 Suite 2
Jacksonville, FL 32207